Archive for the ‘Traffic Generation’ Category
Friday, February 22nd, 2008 |
In online marketing business like affiliate marketing, no traffic means no sales. That’s the reason why most affiliates or webmasters easily shell out even big bucks just to get top rankings on the search engines. Once you are promoting a product or service in you web page, you need to have more visitors that can be potential consumers to your products and services. This is one of the fundamental rules to succeed in online marketing business. Here, you just need to start and get it right and you can do some things wrong but still manage to succeed. Don’t ever try to get it wrong because no matter how hard you work, you can never find yourself on the way to success.
I guess everyone will agree if I said that obtaining enough highly targeted traffic is the key to success in affiliate marketing business. This method is proven to be effective if you’re promoting or reselling product or service online. One of the best and most secured marketing strategies that affiliate marketers can employ is the strategy of paying for performance. This means that your investments are used only on results such as additional sales and incomes.
Let’s take a practical example. Paying for performance could mean giving a commission to a sales person only when new sale is made. This strategy assures you real profit because you can already compute the amount money you have to spend for every new sale made. Also, you can avoid spending any marketing bucks because every cent you use up has either come from sale or will generate a sale in the future.
And one of the proven and most efficient ways of acquiring sales in affiliate marketing business is by drawing laser-targeted traffic towards your web site and converting them to sales by means of Pay-Per-Click Search Engines (PPCSE’s).
Overture claims to be the Internet’s best pay-per-click search engine. It is the worlds leading resource of Pay-For-Performance search on the web. And what’s more enticing about Overture? When you advertise in Overture Premium Listings, your site will absolutely appear in the leading U.S. search engines like Yahoo, InfoSpace, MSN, Netscape, AltaVista, Lycos and more. Plus, you can get the benefit of reaching more than 80% of active Internet users.
PPC’s like Overture can bring impressive sales because they permit you to pay for performance by means of attracting precisely targeted traffic to your niche. And this means people or site visitors who are actively searching for what precisely you are offering or selling. Overtures secret is to drive laser-targeted traffic to your website by proposing or bidding on keywords that are related to the product or services that you are offering. And this strategy works this way: the more exact the keyword is, the better results you’ll receive and the less you’ll have to spend for each new sale.
Overture drives targeted traffic by keeping you away from the general keywords that are very common and usually come expensive and by casting a wide net of laser-focused keywords that are more targeted, not so expensive, and with high conversion rate. I’ll tell you, attracting laser-targeted traffic through Overture is nothing but a Win-Win Situation.
Overture’s strategy also allows your visitors to respond. And what’s important once you get your visitors to respond? Well, you are given a chance to develop lifetime customers that will patronize your product and will buy from you over an over again. Bear in mind that one-time sales canít be a key in creating a highly-profitable business especially online. You can only achieve this through PPC’s like Overture, which gets your site visitors to respond. And once it happens, you can constantly market and sell your products to them.
Another tactic that Overture uses in order to gain laser-targeted traffic is to have a Back-Up Response for those who almost bought your product on the first visit. To successfully realize this, you need to market and advertise to them over and over again until you make them a new customer. Offer them an incentive so that they’ll allow you to advertise to them over a certain time span by means of e-mail or post mail. Here are some of the back-up responses which you can use: send a free e-mail newsletter, give a free catalog and offer a promo or sweepstakes which gives them the chance to win free merchandise.
Other things that will surely attract lifetime customers to your site are offering valued customer discounts, giving seasonal and special offers especially to your repeat customers and any other incentives to purchase. Don’t get me wrong with this; the above mentioned strategies can surely develop a trusted relationship between you and your customers. Aside from patronizing your products over their lifetime, they may even refer others to you or to your site.
To sum up, one of the most effective and secured marketing strategies that any businessman can utilize particularly those who are involved in online marketing is the approach of only paying for performance. And one of the most helpful online strategies to create more sales is by pulling laser targeted traffic towards your website and converting them to sales by means of Pay-Per-Click Search Engines like Overture.
Posted in Traffic Generation | 1 Comment »
Tuesday, February 12th, 2008 |
Search Engine Optimization
Here’s how you can optimize your website easily, in just ten steps:
1. First of all, you should insert keywords within the title tag so that search engine robots will know what your page is about. The title tag is located right at the top of your document within the head tags. Inserting a keyword or key phrase will greatly improve your chances of bringing targeted traffic to your site.
Note: Be sure that your title tag contains relevant text that makes sense to humans. Don’t write exclusively for the search engines. Instead, treat your title tag like a headline.
2. Use the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages. The more keywords that link to a specific page the better.
3. Make sure that the text within the title tag is also within the body of the page. It is unwise to have keywords in the title tag which are not contained within the body of the page.
Adding the exact same text for your h1 tag will tell the reader who clicks on your page from a search engine result that they have clicked on the correct link and have arrived at the page where they intended to visit. Robots like this too because now there is a relation between the title of your page and the headline.
Also, use your keywords throughout your entire article.
4. Do not use the exact same title tag on every page on your website. Robots may end up “thinking” that all of your pages are exactly the same and end up not indexing them.
A lot of people overlook this and end up using the same title tag on every page. Unless you are doing this purely to brand your website, try to change it up on each page.
5. Do not over stuff the description or keyword meta tags with unrelated, meaningless keywords or even spend too much time on this particular tag, as it has been determined that these tags are not nearly as important as they once were. Some webmasters are excluding them all together.
6. Do not link to link-farms! Basically, do not link to sites that do not relate to your website theme.
7. Avoid Door-Way Pages: Doorway pages are designed for robots only, not humans. Search engines like to index human friendly pages which contain content which is relevant to the search.
8. Title tags for text links. Insert the title tag within the HTML of your text link to add weight to the link and the page where the link resides. This is like the alt tag for images.
9. Describe your images with the use of the alt tag. This will help search engines that index images to find your pages and will also help readers who use text only web browsers.
10. Submit to the search engines yourself. Do not use a submission service or submission software. Doing so could get your site penalized or even banned.
Here is the submission page for google:
http://www.google.com/addurl.html
Submit only once. There is no need to submit every two weeks. There is no need to submit more that one page. Robots follow links. If your site has a nice link trail, your entire site will get indexed.
Posted in Traffic Generation | 1 Comment »
Monday, February 11th, 2008 |
Getting Started With Squidoo
Setting up a page on Squidoo.com is easy. The site provides an automated wizard that novice users can use to create a simple web page. For more advanced users, the site allows you to create your own page using nothing more than a simple framework or template. Most people are able to set up an information page in about five to ten minutes.
You don’t have to create all the content for your page at once either. Squidoo.com makes it easy for you to save your information or basic site, then add more information as you learn more about your subject or have time to expand your web page.
The entire goal of the site was to create a simple and easy-to-use platform for everyday Internet users. Despite its ease of use, Squidoo.com provides some brilliant technology that is powerful for many web-based applications.
Consider Squidoo a shortcut to getting your website or other information on the Web noticed quickly by search engine crawlers. It is also another tool providing an excellent platform for increasing your credibility and professionalism on the Web.
When building your lens, you DO want to provide visitors with relevant content and information about the subject you are promoting. While Squidoo is an excellent tool for self-promotion, if you just log in and create an “advertisement” lens with no relevant content or information to share with visitors, your page is not likely to attract many visits.
Here are a few common ways users make money-using Squidoo:
- You can use Squidoo.com to gain backlinks to your website.
- You can increase your search engine rankings and send more traffic and hence gain more customers using Squidoo.
- You can use Squidoo.com to build a list you can send promotions to.
- You can promote your affiliate programs using Squidoo.com.
- You can promote your own products and services using Squidoo.
- You can use AdSense and other programs to make money through a simple lens page at Squidoo.
So how do you DO this?
You can use lens pages to promote, create top lists of your favorite items or sites if you affiliate market and more. You can review other sites on your lens page and drive traffic to them.
When you create pages on Squidoo you become an official “lensmaster” instead of a “webmaster.” Many people view lensmasters as credible experts in their field. While some other promotional sites ding people for trying to promote their products or affiliate products on their pages, Squidoo does just the opposite; in fact, it encourages users to promote quality products, including their own (or those they affiliate market).
Of course, you cannot simply set up a lens on any topic and hope for the best page rankings. As with anything you will need to do some research to make sure you are using popular keywords and marketing in a niche category that is of interest to people. There are many reasons people do not get sales; their product may not be very popular for example, or their advertising may be poor. They may not have enough traffic to promote enough sales.
So, before setting up a lens page to promote your products, make sure you have a hot niche, one that people are interested in finding more information about, and one people may have an interest in paying for. (Meaning, they will pay for content provided in this niche area).
Some of the best niches to promote include:
- Internet marketing, including anything involving niche marketing, building lists or selling information products on the Web.
- Electronics, including information on MP3 players or other popular music and audio electronic products.
- Diet and fitness, as people are constantly searching for information about losing weight and maintaining a healthy diet.
- Baby or parenting, as many women and moms-to-be actively comprise some of the largest communities on the Web.
If you want ideas about topics that are popular, simply take some time to view the top 100 lenses on Squidoo to find out what people are looking for. After you do this, and select which of your products or websites are most likely to do well, you have to make sure you have great keywords to use on your lens page, keywords that will draw people to your site and link them to your other websites and affiliate sites.
Posted in Traffic Generation | No Comments »
Sunday, February 10th, 2008 |
Step One: Open a Yahoo Answers Account
You will need a Yahoo Answers account to be able to answer open questions. To create your account visit:
http://answers.yahoo.com
You will be able to create your account using your current Yahoo messenger account if you already have an ID:
Step Two: Complete Your Profile
Once you have created a Yahoo Answers account and are logged in, you will be able to create or edit your profile. You should take a few minutes to fill out as much as information as you would like to share and then save your information.
You can choose to allow Yahoo Answer members to contact you via messenger, or keep this information private. You can also enable “email contact” if you would like to receive comments via email, or you can choose to disable all contact other than through the questions that you answer.
When you edit your profile it is recommended that you add a photo or customize an avatar. It’s important to brand yourself and this is an easy way to make your profile more memorable as your photo will appear within your answers.
Step Three: Familiarize Yourself With Yahoo Answers
From the main Yahoo Answers page you will see categories listed on the left hand side. This is where questions are posted and grouped according to their subject matter. This is also where you will go when choosing the different types of questions that you would like to answer, and depending on the niche markets that you are involved in, you might find yourself answering a variety of questions from different categories and groups
Before you start answering questions you should have an idea of what you plan to promote. That way you can find questions that are relevant to the website that you wish to advertise via the Yahoo Answers website. Each time you answer a question, you can include a “SOURCE” in a secondary box that accompanies your response. This is an easy way to promote your websites and direct people to find out more information about the topic of their question.
You should also browse previously answered questions so that you can get a feel for the way other people have answered and addressed different questions, paying attention to those answers that were selected as being the “TOP” response.
As you begin answering questions, you may run into a series of questions that are no longer open. Here is a breakdown of the life cycle of a question from the time it is first posted:
Questions that are “Resolved” are typically closed from receiving future follow ups while questions that are marked “Undecided” have not yet received a “TOP” vote.
Questions are open for only four days but the original poster can extend the period for a few extra days or if a question has been resolved, they can close it before that time period has ended.
It’s important to answer questions as thoroughly as you can and avoid spamming your websites within your answers. In fact, there are few times where including your website URL within the answer is acceptable at all. If those viewing your response feel that it is spam you will not receive votes and your answer may be removed entirely. Therefore, you should try to keep your websites within the “Source” box only. Those who liked your answer are likely to follow your link to find out more especially if you are careful to answer questions that pertain to your niche market.
Start Promoting!
Due to the large number of people answering questions every minute of the day, it is important that you are quick when responding to open questions. As mentioned above, you must also do your best to answer the question as thoroughly as possible and be sure to address the person who posted the question by name (whenever possible). This has been known to increase your chances of being voted as “best answer” since the original poster feels that you are taking your time to address them personally.
Quick Tip: There is a built in spell checker available. Use it whenever possible to minimize spelling errors.
Remember that the ultimate goal is to be selected as the best answer (Top Answer) because the more often you are selected the more exposure your answer, profile and website will receive.
For detailed traffic tips and techniques, check out http://www.YahooAnswersGuide.com
Posted in Internet Marketing, Traffic Generation | No Comments »
Saturday, January 12th, 2008 |
MyBlogLog Traffic Guide
To start generating traffic to your blog through MyBlogLog, make sure you are logged into your MyBlogLog account. When you visit communities and blogs and are not logged in, you will not show up in their visitor widgets.
1) Start surfing the blogs of community members. Each blog that you visit will display your name and a link to your MyBlogLog profile so the more blogs you frequent the better exposure you will receive.
2) Add Friends. MyBlogLog allows you to add 15 new contacts each day ,as well as 15 communities. Use the search box found at the top of your MyBlogLog profile window to search using specific keywords for members who are interested in your niche market.
For example, if you have a blog that offers tips on using Wordpress, you should search for “Wordpress Tips” and other relevant keywords to locate fellow members who have also tagged those keywords.
The search results will show you thumbnail photos of all of the members who have been associated to your selected keywords. Simply click on their blog page to add them as a contact.
3) Do the same for Communities.
Another great way to add contacts when you first start using MyBlogLog is by visiting the splash screen that shows new members. By adding the most recent members, you will likely receive visits to your blog from these new users.
Just click on the usernames of the members that you would like to add as a Contact from the “Meet New Members” screen.
When you click on the “Add to Contacts” button you will be given the choice to indicate how you know this contact.You can choose to add them as a contact, a friend, family member of just a fan.
For the most part, you should add members as “Contacts” unless you know them personally.
Remember your limits! You can only add up to 15 people each day so choose from select niche markets using keywords and tags to network with like-minded MyBlogLog members who will be interested in your content.
Whenever you join a community as a new member, your profile will be featured on the top of that communities main profile page, so the more communities you join (and are active in), the better. Your profile will also be featured on other blog-log user homepages that have also joined that particular community as well.
This will help you get visitors quickly!
4) Leave comments on users profiles and on their website community profile. Be sure to post a reasonable message, instead of just a one-liner comment.
Also, when you receive comments on your blog, be sure to respond to them promptly and thank them for their message.
You will begin to notice traffic to your blog almost instantly, but you will need to put in an ongoing effort to continuously receive traffic from MyBlogLog users by visiting blogs, and of course keeping your blog content up to date and frequent.
You should make a point of visiting your profile page at MyBlogLog every day to see who your recent visitors are and return the visit to their blog as well. Be sure to add 15 new members each and every day to build up your contact list.
Posted in Traffic Generation | 1 Comment »
Tuesday, January 8th, 2008 |
My Blog Log Traffic Tips
There are a lot of people generating a ton of traffic with MyBlogLog. In fact, I was shocked at how much traffic I have generated in a short amount of time just from this one website alone.
These are people who buy my products, read my articles, post comments and spend some time at my blog. With a lot of other social community services, while you can easily generate a ton of traffic in just a few hours, for the most part the traffic remains for only a few minutes before surfing onto the next blog.
That kind of traffic doesn’t yield feasible results.
When I first started using MyBlogLog (a service of Yahoo), I joined with the simple intention of just checking it out, I really wasn’t expecting any miracle traffic nor was I planning on becoming a daily active user.
When I started exploring the community however, I was surprised at how user-friendly their interface is and how cleverly designed the entire system is. In fact, MyBlogLog has created the program to literally push users to your blog and help you generate traffic. They motivate their community members to browse the websites of one another and unlike StumbleUpon, a lot of the visitors to your blog aren’t there just to “exchange” traffic with you, they are truly interested in what you have to offer.
For instance, when I placed my very first “paid” product on my blog, I received 6 sales the very first day, and this is with only having a community of about 60 users at the time!
I couldn’t believe it, I had never sold a darn thing with Squidoo, and had never generated nowhere near this much traffic with any of the other communities so heavily promoted in the marketing industry. While six sales isn’t anything worth opening a bottle of champagne over, it was a clear indicator that MyBlogLog can do more than just send a handful of visitors to my blog or website.
I have created a step-by-step blueprint that will help you generate traffic:
Here is exactly how to do it:
Step One:
Create your MyBlogLog community account by visiting: http://www.MyBlogLog.com
You simply choose a username, select a password, enter in your email address and the URL of your blog.
Step Two:
Spend some time creating your profile, this is really important. Be sure to upload an image or avatar to personalize your page, and fill in as much information as you are willing to provide. This way, fellow mybloglog users who join your community or add you to their contact list can get to know you and exactly what you are offering.
If you would like to add your information to your blog, MyBlogLog offers an “About Me” widget that makes it easy to add a box to your website that features brief information from your profile.
Click on the “About Me Widget” link from the top navigation bar if you wish to utilize this feature.
Step Three:
Claim Your Blogs; In order to claim your blog and feature it via your MyBlogLog profile, you will need to choose from one of two methods, directing accessing your blog by entering in your username and password or by placing a snippet of code on your blog. (this code is provided to you by MyBlogLog).
Click on “Add Site/Blog I Author” to begin the claim process.
You will need to enter in a bit of information about your website or blog such as your blog name, the URL, whether it contains adult content or not, and a brief site description.
Once you have entered in your information, the next page will provide a summary of your details and ask that you select your blog platform. (such as WordPress, etc).
After you have claimed your blog, it will appear under your profile and is visible to those who visit your page.
In addition, both you and your website not have communities that are also visible to MyBlogLog members.
You can easily add friends and talk with them via the site’s community or through posting messages that appear on their MyBlogLog’s ‘shout box’ wall.
Step Four:
In order to show recent visitors to your blog you will need to implement the “MyBlogLog” widget. Visit your profile page and click on “Get Widgets” to load up the “Recent Readers” Widget Code.
This widget will display the most recent visitors to your blog, with a link to their MyBlogLog profile page. This will encourage community members to visit your blog frequently.
You can customize the color scheme of the “Recent Readers” widget box to match the style or theme of your blog.
Once you have filled in your details and customized the widget you will be see a code box. Simply cut and paste this code into the sidebar.php file of your blog template theme.
(or wherever you would like the widget to appear).
Good work! Now visitors to your blog will be showcased and when you visit other people’s blogs you will appear in their “Recent Visitors” widget box as well!
Posted in Link Building, Traffic Generation | 2 Comments »
